Plastic Surgery Notes

Thursday

Low Cost Plastic Surgery in Geneva

Welcome to Easylook, the cosmetic surgery department at the Rive Droite private health clinic in Geneva.

Created by Tom Gyger, the clinic’s administrator, Easylook offers a low-cost, no-frills service that aims to do for the "nip and tuck" what easyJet did for air travel.

The plastic surgery cosmetic company hopes to expand to other countries including Britain, but British plastic surgeons gave warning last night that the low-cost cosmetic surgery system was a “terrifying” departure that would compromise patient safety.

M Gyger, however, is convinced that his cosmetic plastic surgery system will serve the public well.

“Basically, aesthetic surgery was created for rich people — people who are on the front page of the tabloids,” he said. “But ordinary people want it, too, and they don’t want to wait years while they save up. After all, we live in a society where the beautiful have easier lives.”

The tanned 45-year-old M Gyger claims to be bringing beauty to the masses, or at least to the middle classes. He says that he undercuts other plastic surgery competitors by reducing all costs except those related to safety.

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According to the American Society of Plastic Surgeons, (ASAPS), the Top Five male cosmetic surgeries in 2004 were:
1. Nose reshaping
2. Hair transplantation
3. Eyelid surgery
4. Liposuction
5. Breast reduction

And the ASAPS indicates that the Top Five Female cosmetic surgeries of 2004 were:
1. Nose reshaping
2. Eyelid surgery
3. Liposuction
4. Breast augmentation
5. Facelifts

Minimally invasive procedures like Botox injections, chemical peels, collagen injections and microdermabrasion, were also quite popular for both men and women.